Friday 1 October 2010

Place



Where is Paul Smith sold?

Paul Smith is an English designer, although his designs are popular all over the world. The collection is wholesaled to 35 countries and there are 14 shops in the UK alone. The map below shows the locations of Paul Smith shops all over the world.


 In the UK the full catwalk collection for Menswear is stocked in both flagship stores in London, Covent Garden and Notting Hill, it is also sold at Paul Smith’s main shop in Nottingham. You can also find garments from the catwalk collections in the department stores (stockists) Harvey Nichols, Selfridges and Harrods.

The map below shows where Paul Smith is sold in London.



Rabbit Key.(Indicates stores for above map).

Stockists

Flagship Stores - Menswear

Flagship Stores - Womenswear

Shops

                                            
As you can see, there are so many locations in London to browse through Paul Smith’s collections however; stocks are limited in the rest of the UK.
I think the brand would benefit from vaster store locations and stockists, other than in London. A new store would also be great for promotion and showcasing new collections. Paul Smith likes to put his own personal touch into each shop, paintings from his own collection are displayed in his flagship store in Covent Garden and all of his shops have been personalised with quirky items from his ‘department of silly’, which reflects the fun side of his collections.


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